GROW YOUR BUSINESS IN AFRICA
Sign up to Exhibit - Showcase New Technologies, Products & Services
The Expos are the only regular meat and related industry trade shows in sub-Saharan Africa and are held within AFMASS Trade Expos – the leading industry platforms across Africa
Africa MEAT & POULTRY Expos are the only trade expos focused on the meat, poultry and seafood and allied livestock and fisheries industries in Africa.
Whether you’re launching new products, appointing distributors or expanding into Africa, these regional expos are your platforms to connect, compete and grow.
The Expos are part of the AFMASS TRADE EXPOS – which are the largest international trade shows and conferences focused on Africa’s food & beverage manufacturing and milling industry; as well as the manufacturing, logistics, hospitality, packaging and agriculture industry.
As an Exhibitor at Africa MEAT & POULTRY Expos, your company will be joining a growing list of international industry leaders, regional conglomerates and local companies which continue to grow their business in Africa, by continuing to participate at these regional events, year after year.
With editions across major hubs in Africa – Eastern, Western and Southern – your company has the unique opportunity to participate and grow your business across some of the fastest growing regions in Africa!!
WHY EXHIBIT AT THE EXPOS?
Africa's animal protein industry is driven by fast growing economies and urbanisation across the Continent. These Expos give you direct, face-to-face access to buyers who are actively sourcing new products, services, technologies as well as distributors, retailers and partners.
Below are the reasons why it makes business sense to join us
Access High-Growth African Markets
One event platform that connects you with buyers from multiple countries across Africa — reducing the cost and complexity of market entry while accelerating expansion.
Meet Key Decision-Makers, Not Just Visitors
Our event recruitment strategy focuses on business owners, procurement managers, factory managers, distributors, retailers and regulators — people with real purchasing power and influence in their business and the industry as a whole
Build Distribution & Agency Networks in Africa
Meet, network and do business with vetted manufacturers, distributors, agents and resellers looking for new principals and exclusive territory partnerships, across Africa
Strengthen Brand Credibility in Africa and beyond
Position your brand as the trusted manufacturer, distributor or retailer in Africa’s meat animal protein industry ecosystem alongside leading regional and global companies.
Showcase Products That Meet Local Challenges
Demonstrate how your products, equipment or services boost performance, efficiency, safety, nutrition and care, as well as improve compliance, safety and sustainability in Africa.
Generate Qualified Sales Leads
Join structured networking, matchmaking and pre-event marketing by the organisers that ensure sponsors and exhibitors engage with relevant buyers before, during and after the Expo
SPECIAL SUPPORT SERVICES FOR INTERNATIONAL EXHIBITORS
Africa MEAT & POULTRY Expos – part of AFMASS Trade Expos – are uniquely structured to support international companies entering or expanding in Africa.
We offer the following support and administrative services to such companies:
-
Pre-event market briefings and buyer + industry insights
-
Introductions to vetted distributors, retailers and agents
-
Assistance with logistics, customs clearance of staff and advice on local regulations
-
Country pavilion options for trade missions
- Graphic design and printing of brochures, cards and other stationery or booth stickers; and help with coordination activities and recruitment of exhibitor booth staff
-
Dedicated international exhibitors booth construction (modular or and branding)
- Advice on accomodation and logistics services within host cities plus guidance on shopping and interesting places to visit during the Expo
A growing list of international companies continue to sign up to participate at these pan-African events for the following reasons:
-
Location of the events across Africa’s most strategic cities and regions, facilitating multi-market outreach using the AFMASS Trade Expos platform
-
The Expos offer lower cost than multiple country visits across Africa
-
Direct access to manufacturers, contractors, importers and large buyers
-
Opportunity to test new technologies, products and pricing in key African markets
WHAT'S ON SHOW AT THE EXPOS
At the Africa MEAT & POULTRY Expo, visitors and exhibitors experience a comprehensive showcase of technologies, equipment, products and services tailored to the entire value chain of animal protein and livestock industries, including:
Food Ingredients & Additives
- Spices, herbs and marinades
- Flavours, colours and flavour enhancers
- Preservatives & Shelf life extenders
- Salts and salt replacers
- Hydrocolloids, fibre and bulking agents
- Fat and sugar replacers
- Humidifiers, Tenderisers and Texturants
- Proteins and meat replacers
- Natural ingredients etc.
Meat Processing & Processing Technologies
- Transport Handling & Defeathering Equipment
- Cutting, Portioning, Processing & Evisceration Equipment
- Weighing, Grading & Sorting Equipment
- Chilling, Refrigeration & Freezing Equipment
- Packaging Equipment & Materials
- Rendering & Offal handling Equipment
- Outsourced meat & poultry processing and packaging services
Farm Machinery, Equipment & Tech
- Housing & Farming Equipment & Supplies
- Feed storage and handling equipment and solutions
- Egg handling and storage solutions
- Feeding and watering equipment
- Digital and new technologies
- Aquaculture farm machinery and solutions
- Warehousing and storage solutions
Cold Chain, Utilities & Energy Solutions
- Cold chain technologies and solution
- Refrigeration, HVAC and related systems
- Renewable energy, energy storage and related
- Energy, water and waste management systems
- Cleaning and sanitation services
- Plant construction and facilities management
- Utilities supplies and management – compressed air, water, power, fuel, etc.
Quality, Testing, Training & Consultancy Services
- Laboratory equipment and supplies
- Food testing and quality management services
- Training and consultancy services on food safety and quality management
- Nutritional testing services
- Auditing services and compliance management
Supply Chain, Financing & Allied Solutions
- Financial & Insurance services
- ICT and Digital technologies
- Marketing, sales, human resource and other support services
- Supply chain, mobility and logistics services
By bringing together the full A-Z of the meat, poultry and seafood industries, the Expos enable businesses to source cutting-edge technologies, assess innovations and plan investments that support growth and competitiveness in Africa’s growing meat and related sectors
WHO ATTENDS THE EXPOS?
The Africa MEAT & POULTRY Expos attract a wide and influential cross-section of industry stakeholders from Africa and around the world, including:
-
Meat, Poultry & Seafood Processors, Retailers and more — from SMEs to large industrial operations seeking new machinery and processes.
- Hotels, restaurants and catering (HORECA) and other institutional buyers - sourcing processing, packaging systems and other solutions; and processed and packed meat, poultry and seafood products
-
Animal Feed Manufacturers & Nutrition Specialists — sourcing efficient production equipment and quality raw materials.
-
Commercial Farmers, Traders & Commodity Dealers — exploring market trends, storage solutions and trading opportunities.
-
Original Equipment Manufacturers & Technology Distributors — showcasing the latest innovations in processing, storage and handling.
-
Government Agencies, Regulators & Development Partners — engaging on policy, standards and food security issues.
-
Investors, Consultants & Service Providers — from logistics, finance, digital platforms, and business services that support the animal protein ecosystem.
-
Allied Industry Investors, Managers & Professionals - participants from adjacent industries — hospitality, food and beverage, petfood, agriculture, packaging, supply chain and logistics — who benefit from overlapping technologies and partnerships offered at the broader AFMASS Trade Expos
POWERED BY
Africa MILLING & FEEDTECH Expo events are organised by the publishers of the most influential magazines and websites for the food, beverage and milling, agriculture, packaging, dairy, animal feed and hospitality industries in Africa and the Middle East, including . . .
ABOUT US
We organise and host impactful business exhibitions, webinars, seminars, summits, awards ceremonies & conferences with a focus on Africa & the Middle East.
We also publish leading trade magazines and websites that inform key decision makers across the food, beverage & milling; healthcare & pharmaceuticals; home & personal care; logistics, hospitality and agriculture industries in Africa, Middle East and across the World.
We also provide media production and digital services to businesses in Africa and the Middle East.
We believe that when people come together, networks grow, and businesses thrive.
Visit the corporate website HERE
UPCOMING EDITIONS
QUICK LINKS
CONTACT US
FW Brands MEA
Tel / WhatsApp: (+254) 725 34 39 32
Email: info(at)fwbrandsmea.com

